"I will always be me"
What is MND?
Motour Neuron Disease affects the nerves known as motor neurones. Due to this disease messages from the motor neurones gradually stop reaching the muscles.It is like being trapped in your own body. It can affect how you walk, talk, eat, drink and breathe
The impact:
"I will always be me" adresses people with Motor Neuron Disease, their beloved families and close friends.
This new technology exists to help people live their lives better, and it has indeed succeded.
The goal:
*Their goal is to help people with MND not forget who they are and to remind them that this disorder will not change who they truly are. They will always be themselves.
*Their purpose is to give not tonly people with MND an enjoyable expirience, but also the people that they love.
"I will always be me" adresses people with Motor Neuron Disease, their beloved families and close friends.
This new technology exists to help people live their lives better, and it has indeed succeded.
The goal:
*Their goal is to help people with MND not forget who they are and to remind them that this disorder will not change who they truly are. They will always be themselves.
*Their purpose is to give not tonly people with MND an enjoyable expirience, but also the people that they love.
The book.
The e-book is written as a letter from a person diagnosed with MND to their loved ones, and touchingly emphasises that while their bodies and abilities might change, they will always remain themselves on the inside.The way the book has been written means that all the diffent sounds and combinations that are needed are all in there. The whole prosecution can take up to 3 months to have a satisfying outcome.
Dell Technologies
The world's leading producer of enterprise computers and the leading provider of IT solutions for public sector customers in the United States.
The world's leading producer of enterprise computers and the leading provider of IT solutions for public sector customers in the United States.
The world's leading producer of enterprise computers and the leading provider of IT solutions for public sector customers in the United States.
Dell, the world's largest provider of healthcare IT services, helps you leverage technology to improve the quality of patient care.
Dell was the first major computer manufacturer to prohibit the export of non-functional electronic devices to developing countries as part of its global disposal policy.
Values
- Customers: They believe their customer relationships are the ultimate differentiator and the foundation for their success.
- Winning Together: They believe in and value their people.They perform better, are smarter, and have more fun working as a team than as individuals.
- Innovation: They believe their ability to innovate and cultivate breakthrough thinking is an engine for growth, success, and progress.
- Results: They believe in being accountable to an exceptional standard of excellence and performance.
- Integrity: They believe integrity must always govern their fierce desire to win
DELL PERSONALITY CREATOR
Dell is the creator who contributes to society and provides structure to the world by bringing something into existence. He derives deep satisfaction from both the process and the result of creating something that didn't exist before.The act of giving something tangible form is an outlet - a way of exerting control in an otherwise uncontrollable world.
INTEL PERSONALITY CREATOR
Intel creates world-changing technology that improves the life of every person on the planet. Today they are applying their reach, scale, and resources to enable their customers to capitalize more fully on the power of digital technology. Intel is uniquely positioned to capitalize as the entire world becomes digital with their depth and breadth of software, silicon and platforms, and packaging and process with at-scale manufacturing.
Dell's 2023 goals are:
- Environmental, social and corporate governance
- To create a positive and lasting impact by advancing sustainability,
Intel's 2023 goals are:
- Responsibility
- Inclusivenes
- Sustainability
- Enabling
The key message is that everyone is differemt from one another, we all have our significant superpowers.
People with MND though experience difficulties on their everyday life.
"I Will Always Be Me" gives them the superpower of the voice!
People with MND though experience difficulties on their everyday life.
"I Will Always Be Me" gives them the superpower of the voice!
Our advertising Campaign for Cannes Lions 2024 for Intel and Dell Technology's "I Will Always Be Me".
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